Ms. Lanier is responsible for managing the media efforts of the Firm, including developing and implementing the Firm's social media strategy. She manages the day-to-day media posts and interactions, engaging with our clients across various social media including Facebook, LinkedIn, and Twitter. Ms. Lanier creates, maintains, and updates website and blog content, including new development initiatives to educate and attract current and new clients. Ms. Lanier coordinates the Firm's creative collateral, including graphic design, photography, and videography. She also assists in the client development and marketing efforts of the Firm.
- B.A., The University of North Carolina at Greensboro, 2000
Professional and Community Affiliations
- Craven Literacy Council (board member; Marketing Committee)
- International Legal Technology Association (ILTA)
- Legal Marketing Association (board member, Raleigh/Triad City Group chair)
- North Carolina Bar Association — Section: Law Practice Management
- Triangle Interactive Marketing Association